We began this project by developing a logo for the Community Centre at Boyle Street, and took cues from the logo when designing the business case. The inspiration for the business case was taken from the building designs supplied by the architect who drew the concepts of the building. There is plenty of white space with pops of colour and elements hanging past borders and photo edges. Each new section has a title page with a flood of colour, while the text pages include photos at the beginning of the sections and infographics scattered throughout. The business case also features pull quotes and graphics that alternate depending on the content per page.