Alberta Distance Learning Centre

Connect Campaign

Branding. Key message development. Copywriting. Brochures. Book layout. Posters. Postcards. Advertising. Digital media. Tradeshow displays.

ADLC is a critical partner in the Alberta education system, providing 21st century learning opportunities to meet the diverse and evolving needs of Albertans. ADLC offers distance learning for students and resources for teachers.

ADLC came to Diva with an exciting challenge. They wanted to rebrand and initiate a campaign to better differentiate themselves from their competition. The catch was that they wanted to do it within a month, so they could unroll their new identity at a number pre-planned industry events. With Diva driving the visual identity, a writer was enlisted for strategy and key messaging. Rolling up our sleeves, Diva is proud to have extended their brand, initiate a marketing campaign and complete this fast paced, high energy project on time and under budget!