Welcome Baby Book (1 of 3)
Edmonton Public Library
2011
The Welcome Baby book, poster and handbill were designed to spark an interest in reading and literacy at an early age. Parents are given the Welcome Baby book, which is filled with nursery rhymes to read to their baby, as well as are given a free Library card and information about reading early in life. This collateral needed to tie in with the 100 Books campaign, but had to be specifically targeted to the parents of infants.